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The neighborhood phenomenon that could cause Santa Fe and Cabildo avenues to lose their magic - La Nacion Propiedades

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www.lanacion.com.ar
November 18, 2025
The greatest dynamism and potential for businesses lies in new commercial corridors
By Matias Poczter
The growth of neighborhoods overshadows traditional avenues.Daniel Basualdo
The commercial geography of the city of Buenos Aires is undergoing a profound transformation : the historic arteries of consumption - such as Santa Fe, Cabildo or Corrientes - no longer concentrate all the attention of investors and brands.
Today, the greatest dynamism and potential lies in new commercial corridors emerging in the heart of neighborhoods, especially in areas like Villa Urquiza, Villa Devoto, Caballito, Colegiales and Palermo Soho .
This phenomenon is due to a convergence of factors : the sustained growth of residential developments, the change in consumption habits towards more neighborhood-oriented options, and the growing prominence of gastronomy as a driving force for attraction and movement .
In this new map, corners become strategic points , due to their visibility, versatility and commercial anchoring capacity, and are ultimately the most sought after by developers and brands .
Shops on the corner and near Rivadavia Avenue and Acoyte or José María Moreno, CaballitoHernan Zenteno - La Nacion
The food sector is leading this transformation , followed by clothing stores, specialty coffee shops, premium ice cream parlors, and boutique formats.
There is also a growing presence of franchises that prioritize areas with good connectivity and high population density. The domino effect is often key : when a major brand lands in a strategic location, the market begins to look in that direction, thus creating a new commercial hub .
The MilAires complex, in Villa Devoto, occupies almost three hectares on Salvador María del Carril AvenueEcipsa Group
Areas like Devoto, Urquiza and Caballito are experiencing a strong revaluation, driven by the combination of modern buildings, green spaces, educational centers and good connectivity.
Meanwhile, the concept of the “15-minute city” — where it is possible to live, work, shop and enjoy without long commutes — is gaining ground among Buenos Aires residents , and with it, the rise of commercial proposals in pedestrian environments with a neighborhood identity.
How to identify an emerging hub? While there's no single formula, certain indicators help anticipate where a new trade corridor might develop :
The combination of these elements makes certain areas veritable magnets for investment . In this context, choosing a well-located premises is once again a strategic move.
Commercial premises are multiplying in the area surrounding Saavedra Park.Soledad Aznarez
Looking ahead, the arrival of international brands with innovative models is expected in the coming years, potentially changing the game . Preparing the local market will be key to capitalizing on this influx. Those who manage to consolidate their presence now, with a strategic vision and adaptation to the new urban environment, will have a clear advantage.
Early warning is the best ally in this dynamic landscape. Knowing about brand movements, openings, or unlisted properties becomes a crucial differentiator . Specialized firms with a strong local presence and access to off-market data are key allies for identifying opportunities before everyone else. Because in this new commercial map of Buenos Aires, the neighborhood corner can be, more than ever, the center of everything .
www.buysellba.com

Source:
El fenómeno barrial por el que las avenidas Santa Fe y Cabildo podrían perder su magia
El mayor dinamismo y potencial de los comercios se encuentra en nuevos corredores comerciales
November 18, 2025
The greatest dynamism and potential for businesses lies in new commercial corridors
By Matias Poczter
The growth of neighborhoods overshadows traditional avenues.Daniel Basualdo
The commercial geography of the city of Buenos Aires is undergoing a profound transformation : the historic arteries of consumption - such as Santa Fe, Cabildo or Corrientes - no longer concentrate all the attention of investors and brands.
Today, the greatest dynamism and potential lies in new commercial corridors emerging in the heart of neighborhoods, especially in areas like Villa Urquiza, Villa Devoto, Caballito, Colegiales and Palermo Soho .
This phenomenon is due to a convergence of factors : the sustained growth of residential developments, the change in consumption habits towards more neighborhood-oriented options, and the growing prominence of gastronomy as a driving force for attraction and movement .
In this new map, corners become strategic points , due to their visibility, versatility and commercial anchoring capacity, and are ultimately the most sought after by developers and brands .
Shops on the corner and near Rivadavia Avenue and Acoyte or José María Moreno, CaballitoHernan Zenteno - La Nacion
What are brands looking for today?
Major brands are once again investing in spacious, well-located stores with high foot traffic and a strong neighborhood identity. This represents a shift from the post-pandemic period, when the focus was on downsizing and risk reduction. Today, the strategy is long-term and more experiential .The food sector is leading this transformation , followed by clothing stores, specialty coffee shops, premium ice cream parlors, and boutique formats.
There is also a growing presence of franchises that prioritize areas with good connectivity and high population density. The domino effect is often key : when a major brand lands in a strategic location, the market begins to look in that direction, thus creating a new commercial hub .
Urban mobility and residential developments
The consolidation of these corridors is not accidental. In many cases, it goes hand in hand with residential developments that increase the purchasing power of the surrounding area and multiply the demand for services.
The MilAires complex, in Villa Devoto, occupies almost three hectares on Salvador María del Carril AvenueEcipsa Group
Areas like Devoto, Urquiza and Caballito are experiencing a strong revaluation, driven by the combination of modern buildings, green spaces, educational centers and good connectivity.
Meanwhile, the concept of the “15-minute city” — where it is possible to live, work, shop and enjoy without long commutes — is gaining ground among Buenos Aires residents , and with it, the rise of commercial proposals in pedestrian environments with a neighborhood identity.
How to identify an emerging hub? While there's no single formula, certain indicators help anticipate where a new trade corridor might develop :
- Corners with visibility and possibilities for reconversion.
- Presence of anchor brands that drive the rest of the market.
- Sustained pedestrian and vehicular flow.
- Proximity to public spaces and green corridors.
- High residential density, consolidated or expanding.
- Accessibility via public transport
The combination of these elements makes certain areas veritable magnets for investment . In this context, choosing a well-located premises is once again a strategic move.
Commercial premises are multiplying in the area surrounding Saavedra Park.Soledad Aznarez
Experience as a differentiator
The phenomenon extends beyond gastronomy. Today, even clothing and footwear stores prioritize spaces that allow for a differentiated shopping experience. Active product testing, interaction, immersive design: all are part of a new commercial logic that redefines the role of the physical store.Looking ahead, the arrival of international brands with innovative models is expected in the coming years, potentially changing the game . Preparing the local market will be key to capitalizing on this influx. Those who manage to consolidate their presence now, with a strategic vision and adaptation to the new urban environment, will have a clear advantage.
Early warning is the best ally in this dynamic landscape. Knowing about brand movements, openings, or unlisted properties becomes a crucial differentiator . Specialized firms with a strong local presence and access to off-market data are key allies for identifying opportunities before everyone else. Because in this new commercial map of Buenos Aires, the neighborhood corner can be, more than ever, the center of everything .
www.buysellba.com