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The area of the city where there is always a demand for apartments to rent - La Nacion Propiedades
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www.lanacion.com.ar
February 22, 2026
The neighborhood stands out for its growth and its proximity to universities in an area very popular with students.
By Manuela Viñales
Palermo Sur is bordered by Soler, Scalabrini Ortiz, Córdoba and Gallo streetsFabian Marelli - University Rental
Palermo is a neighborhood in constant evolution. From trendy restaurants to immersive experiences, it has established itself as one of the most fashionable and popular spots for young people. Although it's a single neighborhood, it's divided into countless sub-districts. Among the most traditional are: Palermo Chico, Nuevo Palermo, Palermo Viejo, Palermo Soho, Palermo Hollywood, and Las Cañitas.
These names aren't the only ones; over time , new Palermos emerged, adopting increasingly striking names . One of them is Palermo Freud, named for the large number of psychologists who have their offices in the area. There's also Palermo Italia—bounded by Gorriti Street between Dorrego and Humboldt—known for its concentration of Italian restaurants, and finally, Palermo Sur or Universitario . This micro-area, located on the southern edge of the neighborhood, bordering Almagro , and bounded by Soler, Scalabrini Ortiz, Córdoba, and Gallo Streets , is experiencing growing popularity.
In the parking space segment in the area, prices also registered a strong advance: they increased by 16.67% year-on-year, going from an average value of US$30,000 last year to US$35,000 at present.
The University of Palermo has several of its buildings located in the neighborhood, which generates a demand for rentals.Archive
One explanation for the area's growth is that it's chosen by students for its educational offerings. " Universities are a magnet for these locations , and the University of Palermo attracts people from the interior," says Gabriel Brodsky, CEO of Predial, a developer with projects in the area.
The businessman explains that real estate growth was also driven by the culinary offerings and nightlife . “The presence of students encourages the creation of commercial and gastronomic businesses geared towards this audience, such as cafes, bookstores, and study spaces, which in turn boosts the economy,” agrees Agustín Walger, director of Lepore Propiedades.
“Palermo has an aspirational appeal for people, and this micro-area is overflowing with people who can’t make it to central Palermo but want to live in the neighborhood ,” Brodsky explains. This justification is reflected in the prices of apartments in the submarket that Palermo South represents.
In numbers, the prices of new properties are lower than those in Hollywood, but higher than those in Almagro . If we compare the price per square meter of new properties (US$3,684) with other parts of Palermo, its value is only slightly higher than Soho (US$3,674) and Freud (US$3,571), but lower than Hollywood (US$3,773), Cañitas (US$4,350), and Palermo Nuevo (US$5,555).
On the other hand, in Almagro - a neighboring area - prices have fallen by 19% and are located at US$2979/m², according to Real Estate Report.
The area is growing in service and gastronomic establishments. Daniel Basualdo
Prices for used and pre-construction properties are not available by micro-zone, but according to the Zonaprop Index for November, which covers the entire Palermo neighborhood, the average price per square meter for new construction is US$3,893/m², for pre-construction properties US$3,976/m², and for used properties US$3,035/m² . These values place it as the second most expensive neighborhood in Buenos Aires, after Puerto Madero.
“Market prices are going to keep rising. Today we are selling at prices from 10 years ago in a world that has inflated by at least 40% in dollar terms over the last 10 years,” says Brodsky, who adds that “sales are good in this area, and there are more and more customers.”
Properties in Palermo Sur show an upward trend, with an average price per square meter for new construction reaching US$3,684.Ricardo Pristupluk - La Nacion
Over the past four years, the number of projects under construction in Palermo Sur has remained stable, following a sharp drop in 2021 when construction projects fell from 66 to 47, representing approximately 100,091 square meters. “That is, 54,000 square meters less than in 2021, but similar to levels seen in recent years,” explains Germán Gomez Picasso, director of Reporte Inmobiliario.
The platform's report details that of the total number of projects, 17 were recently started and have less than 5% of their construction completed. " Because they are located near universities, the most common apartment types are studios , followed by one-bedroom apartments, and finally, three-bedroom apartments, which appear less frequently," adds Gomez Picasso.
These properties are designed with two target audiences in mind: end consumers, typically young people and couples, and investors who purchase the property to rent it out. Walger, from Lepore, estimates that today the expected return on investment for rentals ranges between 5% and 7% annually in dollars. “Many people buy as an investment, because you're in Palermo but you don't pay such a high price per square meter and you can rent it out for a better price than in Villa Crespo or Almagro,” Brodsky explains.
Finally, the demand is divided into three types of tenants: “ University students— from Buenos Aires or the interior—who seek proximity to educational centers; hospital tourism , due to the proximity to the Güemes Sanatorium, the Finochietto Sanatorium, and the Gutiérrez Children's Hospital; and, lastly, vacation tourism , attracted by the cultural and gastronomic offerings of Palermo,” concludes the director of Lepore, a company that has 23 developments in the area.
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La zona de la ciudad en la que siempre hay demanda de departamentos para alquilar
El barrio se destaca por su crecimiento y por su cercanía a las universidades en una zona muy elegida por estudiantes
www.lanacion.com.ar
February 22, 2026
The neighborhood stands out for its growth and its proximity to universities in an area very popular with students.
By Manuela Viñales
Palermo Sur is bordered by Soler, Scalabrini Ortiz, Córdoba and Gallo streetsFabian Marelli - University Rental
Palermo is a neighborhood in constant evolution. From trendy restaurants to immersive experiences, it has established itself as one of the most fashionable and popular spots for young people. Although it's a single neighborhood, it's divided into countless sub-districts. Among the most traditional are: Palermo Chico, Nuevo Palermo, Palermo Viejo, Palermo Soho, Palermo Hollywood, and Las Cañitas.
These names aren't the only ones; over time , new Palermos emerged, adopting increasingly striking names . One of them is Palermo Freud, named for the large number of psychologists who have their offices in the area. There's also Palermo Italia—bounded by Gorriti Street between Dorrego and Humboldt—known for its concentration of Italian restaurants, and finally, Palermo Sur or Universitario . This micro-area, located on the southern edge of the neighborhood, bordering Almagro , and bounded by Soler, Scalabrini Ortiz, Córdoba, and Gallo Streets , is experiencing growing popularity.
Property prices in Palermo South
Property values in Palermo Sur show a sustained upward trend for the third consecutive year, with an average value per square meter reaching US$3,684, representing an increase of 4.36% compared to 2024, according to the Real Estate Report survey.In the parking space segment in the area, prices also registered a strong advance: they increased by 16.67% year-on-year, going from an average value of US$30,000 last year to US$35,000 at present.
The University of Palermo has several of its buildings located in the neighborhood, which generates a demand for rentals.Archive
One explanation for the area's growth is that it's chosen by students for its educational offerings. " Universities are a magnet for these locations , and the University of Palermo attracts people from the interior," says Gabriel Brodsky, CEO of Predial, a developer with projects in the area.
The businessman explains that real estate growth was also driven by the culinary offerings and nightlife . “The presence of students encourages the creation of commercial and gastronomic businesses geared towards this audience, such as cafes, bookstores, and study spaces, which in turn boosts the economy,” agrees Agustín Walger, director of Lepore Propiedades.
“Palermo has an aspirational appeal for people, and this micro-area is overflowing with people who can’t make it to central Palermo but want to live in the neighborhood ,” Brodsky explains. This justification is reflected in the prices of apartments in the submarket that Palermo South represents.
In numbers, the prices of new properties are lower than those in Hollywood, but higher than those in Almagro . If we compare the price per square meter of new properties (US$3,684) with other parts of Palermo, its value is only slightly higher than Soho (US$3,674) and Freud (US$3,571), but lower than Hollywood (US$3,773), Cañitas (US$4,350), and Palermo Nuevo (US$5,555).
On the other hand, in Almagro - a neighboring area - prices have fallen by 19% and are located at US$2979/m², according to Real Estate Report.
The area is growing in service and gastronomic establishments. Daniel Basualdo
Prices for used and pre-construction properties are not available by micro-zone, but according to the Zonaprop Index for November, which covers the entire Palermo neighborhood, the average price per square meter for new construction is US$3,893/m², for pre-construction properties US$3,976/m², and for used properties US$3,035/m² . These values place it as the second most expensive neighborhood in Buenos Aires, after Puerto Madero.
“Market prices are going to keep rising. Today we are selling at prices from 10 years ago in a world that has inflated by at least 40% in dollar terms over the last 10 years,” says Brodsky, who adds that “sales are good in this area, and there are more and more customers.”
New ventures
Properties in Palermo Sur show an upward trend, with an average price per square meter for new construction reaching US$3,684.Ricardo Pristupluk - La Nacion
Over the past four years, the number of projects under construction in Palermo Sur has remained stable, following a sharp drop in 2021 when construction projects fell from 66 to 47, representing approximately 100,091 square meters. “That is, 54,000 square meters less than in 2021, but similar to levels seen in recent years,” explains Germán Gomez Picasso, director of Reporte Inmobiliario.
The platform's report details that of the total number of projects, 17 were recently started and have less than 5% of their construction completed. " Because they are located near universities, the most common apartment types are studios , followed by one-bedroom apartments, and finally, three-bedroom apartments, which appear less frequently," adds Gomez Picasso.
These properties are designed with two target audiences in mind: end consumers, typically young people and couples, and investors who purchase the property to rent it out. Walger, from Lepore, estimates that today the expected return on investment for rentals ranges between 5% and 7% annually in dollars. “Many people buy as an investment, because you're in Palermo but you don't pay such a high price per square meter and you can rent it out for a better price than in Villa Crespo or Almagro,” Brodsky explains.
Finally, the demand is divided into three types of tenants: “ University students— from Buenos Aires or the interior—who seek proximity to educational centers; hospital tourism , due to the proximity to the Güemes Sanatorium, the Finochietto Sanatorium, and the Gutiérrez Children's Hospital; and, lastly, vacation tourism , attracted by the cultural and gastronomic offerings of Palermo,” concludes the director of Lepore, a company that has 23 developments in the area.
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